For coaches to interact with their clients, establish rapport, and advertise their services, email marketing is a crucial tool. It can be difficult to choose the best email marketing platform for your coaching business, though, because there are so many of them available. We’ll look at nine of the top email marketing tools for coaches here.
1. ConvertKit
The popular email marketing tool ConvertKit was created with bloggers, podcasters, and content producers in mind. Coaches can easily create effective automation workflows with the help of the tool’s user-friendly visual automation builder. It also offers sophisticated segmentation and tagging features that let you send customized emails that speak to the interests of your subscribers.
Features:
- Automation to aid in timely content distribution.
- Create stunning emails with the aid of an email designer.
- Landing pages that make it simple and quick to promote new products.
- Email subscription forms make it simple for people to subscribe to you.
- Selling services to start generating income from what you do best.
Pricing:
If you’re just starting to build your coaching business and want to test the service out before making a purchase, ConvertKit has an ideal free trial.
Other choices consist of:
- Founder – $29/m
- Creator Pro – $59/m
It’s important to note that these prices will rise if you have more than 1000 subscribers, so even if you don’t have more than 1000 subscribers right now, make sure you check what you might be looking at in the future.
2. Mailchimp
Email templates, audience segmentation, and automation are just a few of the features that Mailchimp’s well-known email marketing platform provides. Numerous other tools, including Salesforce and Google Analytics, are also integrated. For coaches who don’t have much time for design work but still want to produce emails that look professional, Mailchimp is fantastic.
Features:
- Real-time analytics.
- Transactional emails serve as a way to handle the financial side of things and guarantee that the right clients receive the right information.
- Image management and storage.
- Automated marketing emails will help you stay in touch with your customers at the appropriate times.
Pricing:
A free plan from Mailchimp includes 500 contacts and 1,000 monthly emails. Prices start at $26.5 for 1,500 contacts, with higher limits and more features available. They provide several pricing plans.
- 1 email/month to 1,500 contacts, $26.5
- 1 email/month to 2,500 contacts, $39.5
- 1 email/month to 5,000 contacts, $69
- 1 email/month to 10,000 contacts, $100
To choose the standard that works best for you and your coaching business, you’ll need to take some time to consider your specific requirements and weigh them against the available options.
Recommended Read: 25 Examples of Impressive Contact Pages of Coaching Sites
3. ActiveCampaign
For coaches, ActiveCampaign is the ideal email marketing and marketing automation platform. You can manage your customer relationships in one location, automate your marketing tasks, and create targeted email campaigns with ActiveCampaign. You can send personalized emails to your subscribers using its advanced segmentation, tagging, and lead-scoring features.
Features:
- Site tracking lets you monitor how visitors interact with your website.
- With 1-on-1 training and migration services, there is a lot of support.
- Email segmentation enables you to separate the various sections you might be handling.
- You can know what is and isn’t working for your coaching business with the help of advanced reporting.
Pricing:
You can test the platform with a constrained set of contacts and email sends during the 14-day free trial period. Email and live chat support are provided for all plans. After the trial, they offer a range of pricing options:
- Lite, $29/m, paid per year
- Plus, $49/m, paid per year
- Professional, $149/m, paid per year
4. Sendinblue
Email templates, audience segmentation, and automation are just a few of the features that the email marketing platform Sendinblue provides. Additionally, it provides SMS marketing, enabling you to communicate with your subscribers through a variety of channels. Additionally, Sendinblue provides many integrations, including Shopify and Salesforce.
Features:
- Welcome emails sent by autoresponders
- Intricate processes based on user behavior
- Automated management of contacts
- Personalized content
Pricing:
With Sendinblue, you can send up to 300 emails per day for free. That amounts to 9,000 emails per month, and they never charge extra for large contact lists. For 20,000 emails per month, their starting paid plan costs $25.
The cost of a paid plan will vary according to how many emails you want to send each month. However, you can store an unlimited number of contacts for free on all plans, even the free one. Email support is included in the packages, while the Business plan also offers chat and phone support.
5. AWeber
Autoresponders, email templates, and analytics are just a few of the many features that AWeber’s user-friendly email marketing platform offers. Additionally, it integrates with a lot of well-known tools, including WordPress and PayPal. AWeber is excellent for coaches who want to create personalized, relevant automated email campaigns.
Features:
- Email automation to automatically keep your coaching business in your clients’ minds without your involvement.
- To ensure that coaching clients only receive information that is pertinent to and interesting to them, segmentation allows you to divide up and then personalize your emails.
- Using tags to group subscribers.
- Email designer that makes it very simple to create stunning, branded emails.
- If you’re just starting out but want some professional graphics, stock images are ideal.
Pricing:
They offer just two concise price plans:
- Free up to 500 subscribers with absolutely no financial obligations.
- Pro, $16.15 per month, with unlimited subscribers and a variety of additional features.
It’s important to note that even though Pro advertises unlimited usage, there is a way to contact them if you have more than 25,000 subscribers and have specific needs.
As a result, you might need to adjust your pricing strategy a little as your coaching business expands, but if you’re just getting started, that shouldn’t happen anytime soon.
6. GetResponse
It is a comprehensive email marketing platform with many features, such as audience segmentation, automation, and email templates. In addition, it provides e-commerce tools, webinars, and landing page builders, making it a fantastic all-in-one solution for coaches. Additional integrations from GetResponse include Shopify and PayPal.
Features:
- Up to 1000 people can join your webinars, which allow for personal connection.
- Marketing automation that will grow along with your coaching business and maintain a smooth operation.
- Autoresponders, reduce the amount of time you must spend emailing customers.
- Segmentation to classify and organize customers and needs.
- Transactional emails allow you to rest assured that your sales are proceeding as planned and eliminate the need for you to manually email receipts.
Pricing:
The free plan includes unlimited email sending to 500 contacts. Paid plan pricing starts at $15 per month for 1,000 subscribers.
- Basic, $15/m
- Plus, $49/m
- Professional, $99/m
Please be aware that these costs are predicated on a list size of 1000. You can raise this, but doing so significantly changes the costs, so keep that in mind if you’re thinking about signing up.
Recommended Read: What Makes a Great About Page for a Coach website. With examples
7. ConstantContact
Email templates, audience segmentation, and automation are just a few of the features offered by the email marketing platform Constant Contact. Additionally, it features a drag-and-drop editor that enables coaches to easily create emails with a professional appearance without any prior coding knowledge. Additionally, Constant Contact provides several integrations, including Shopify and Eventbrite.
Features:
- Numerous options for free email templates.
- Subject line A/B testing
- You can automatically manage contacts based on email link clicks with advanced segmentation.
- You can create landing pages, or even start from scratch and build an entire website or online store.
- The platform allows you to schedule posts, reply to messages and comments, and manage your social media activity.
Pricing:
Although there is no free plan, paid plans come with support via email and chat as well as nearly unlimited emails. The number of contacts you have affects the price.
Prices start at $9.99 per month for up to 500 subscribers.
8. HubSpot
Users with up to 2,000 contacts can use the free email marketing plan offered by HubSpot. Basic email templates, automation tools, and analytics are all included in this plan. Coaches can benefit greatly from HubSpot’s comprehensive suite of marketing tools, which also includes lead generation and customer relationship management.
Features:
- Email tracking and scheduling
- Predictive lead scoring
- Sales automation
- Email sequences
- Reporting
Pricing:
You can store up to 1,000,000 contacts and send up to 2,000 emails each month with the free plan. The starter marketing package for 1,000 contacts costs $50 per month.
- 1,000 subscribers, $50/m
- 3,000 subscribers, $150/m
- 5,000 subscribers, $240/m
9. Campaign Monitor
Email templates, audience segmentation, and automation are just a few of the features available on the email marketing platform known as Campaign Monitor. Additionally, it features a drag-and-drop editor that enables coaches to easily create emails with a professional appearance without any prior coding knowledge. Additionally, Campaign Monitor provides numerous integrations, including those with WordPress and Salesforce.
Features:
- Branded transactional emails with equally personalized content are available.
- Numerous responsive email template options
- Using your contact information, adding customizations is simple.
- Using a variety of filters, the segmentation tool aids in the creation of unique subscriber segments.
Pricing:
You can use the platform for free for as long as you like, but you can only send campaigns to a maximum of five contacts at a time. The Basic plan has a monthly email-sending cap of 2,500 while the Unlimited plan, as its name suggests, has no such restriction. Prices go up as your contact lists expand. Email support is available for both plans, but the Unlimited plan will give you priority.
- 500 subscribers, $9/m
- 2,500 subscribers, $29/m
- 5,000 subscribers, $50/m
In conclusion, your unique requirements and financial situation will determine the best email marketing platform for your coaching business. Each of these nine platforms offers special features that can help you connect with your subscribers and expand your coaching business, making them a great place to start.
